For salons, contractors, cleaners, studios & more
Your Business Deserves To Be Found, And Booked.
If your business runs on word of mouth, you're invisible to the customers searching for you online right now. Every missed online booking is a missed sale, and the competitor with a real website is picking it up instead.
Live examples of what's possible: every site is fully customized to your brand.
The bottom line
A Website That Looks Good But Doesn't Convert Is Just A Fancy Business Card
CRO sounds complicated, but it isn't. It simply means making sure the people who visit your website actually take the next step. Whether that's booking an appointment, calling you, or buying something. Small changes to the right pages often do more than a full redesign.
Booking Is The Fastest Conversion Win
The easiest way to turn a visitor into a customer is to let them book right now, while they're interested. If they have to wait until morning, remember your number, and call during business hours, most simply won't.
Small Tweaks, Real Results
A clearer headline, a visible "Book Now" button, simpler forms, or a real photo of your work can double or triple how many visitors become customers, without spending more on ads or traffic.
What's included
A Simple, Modern System. Pick What Fits.
You choose the mix that makes sense for your business today. Start small, add what you need later.
A Modern, Professional Website
Custom-built for your brand, your services, and your voice, not a cookie-cutter template.
Optional Online Booking
Set up and managed through a booking partner I handle on your behalf, so customers can book anytime, 11pm Sunday included.
Optional Local SEO
Show up when people in your area search for the services you offer.
A Monthly Analytics Dashboard
See real traffic and engagement. No more guessing whether your site is actually working.
Don't just take our word for it. Click through a real, working example.
See a live demoOnline Booking
Booking That Feels As Good As Your Service.
Customers pick a service, choose a day and time, and book with a specific person. All before you ever pick up the phone.
- Full service menu with pricing
- Real-time date and time selection
- Book with a specific person
- Optional deposit collection at booking,
- Automatic email confirmation
- Automatic reminder emails
You don't lift a finger. It all happens automatically.
Local SEO, demystified
How Local SEO Works
Getting found on Google happens in two parts: a foundation we build once, and ongoing work that keeps building on it.
SEO Setup
This is the technical foundation that makes your site visible to Google at all. Without this, even a beautiful website can stay invisible in search results.
- Your site set up so Google can properly find, crawl, and understand it
- Every service you offer clearly structured and optimized on your page, so Google understands exactly what you do and how people search for it
- Your page built and optimized to rank for searches in your area
- Structured business info (hours, location, services) so Google displays you accurately
- Supporting content pages built as needed (FAQ, gallery, about/team) to support rankings and conversions
- Google Search Console set up and sitemap submitted so Google is actively tracking your site
Tier 1 clients can add SEO later for a flat $700 setup fee.
SEO Management
This is the continued work that builds on your foundation month after month. SEO isn't a one-time switch. It's momentum you build over time.
- Google Business Profile optimization (photos, services, pricing kept current)
- Consistent, accurate listings across directories like Yelp, Google Maps, and Bing
- Ongoing review-generation support to build your reputation
- One new piece of local content published monthly
- Monthly performance reporting so you can see what's working
- Ongoing site improvements. Page speed, mobile optimization, and CTA/title testing to improve conversions
- Ongoing internal linking and local outreach to strengthen your site's authority
- Ongoing keyword research to identify when additional service pages would help you rank for more searches. Built as an add-on if it makes sense for your market
For a $600/month flat rate.
Why this matters
You've Built Something Great. Let's Make Sure The World Can See It.
Invisible To New Customers
Your regulars found you through a friend. But the person who just moved to town, who doesn't know anyone yet? They're searching Google right now, and choosing whoever shows up.
Found in seconds
Someone new to town searches, sees your business right at the top, and books their first appointment before they've even unpacked.
A Website That Undersells You
You wouldn't send a client home with a bad haircut. But an outdated, hard-to-navigate website does the same thing to your business: it's the first impression, and it's not the one you'd choose.
First impression, nailed
A modern, professional site tells every new visitor you're exactly as good as your reviews say you are, before they ever call.
Closed Sign, Even When You're Not
A parent scrolling at 9pm after the kids are asleep. Someone booking on their lunch break. If they can't schedule with you right then, they'll book with someone who lets them.
Booked while you slept
That 9pm scroller? They just booked themselves in for Tuesday. No calls, no voicemail, no missed connection.
Flying Blind
You can count the appointments on your books. But do you know how many people looked you up this month and left without booking? Without that, you're guessing, not growing.
Clarity, not guesswork
You open your dashboard and know exactly how many people found you this month, and what brought them in.
None of this is a reflection of your work. Most small business websites just weren't built for how people actually search, decide, and book today.
Pricing
Straightforward Tiers. No Surprises.
One-time build price to launch. Monthly management is always optional and listed separately below.
Tier 1
Quick Launch
A ready-to-go website, customized with your branding. Fast and affordable.
Website Only
Website + Online Booking
- Professionally designed template
- Customized with your colors, content & logo
- Optional online booking integration*
- Fixed scope, one round of revisions, fast turnaround
Tier 2
Website Essentials
A website built around how your business actually works with a custom structure.
Website Only
Website + Online Booking
- Structured around your business. We can reorder, add, or drop sections to fit how you operate, not locked to a fixed layout
- Search-ready foundation. Your site is built so Google can properly read and index it (the technical groundwork search rankings depend on)
- Optional online booking integration*
- Flexible revisions as we refine it together
Tier 3
Website + Growth
Everything in Tier 2, plus we actively get you found by customers searching nearby.
Website + SEO
Website + SEO + Online Booking
- Everything in Tier 2
- Google Business Profile setup & optimization, so you show up in Google Maps and "near me" searches
- Local keyword targeting. Your site is written to match what people in your area actually type when looking for a business like yours
- SEO set-up. Content and structure tuned to rank for your specific services and location
- Google Analytics setup & an analytics dashboard. See where your traffic is coming from and what's working
*Pricing covers up to 5 pages. Larger sites are scoped and quoted based on your structure. Booking Platform: setup fee shown above. We've partnered with a leading booking platform provider. Their plan is billed separately, starting at $0/mo, typically $12–25/mo depending on volume.
Peace of Mind Plan
Always Optional
Want us to keep an eye on things and handle small updates for you? One simple plan covers it all.
$50
/month
Peace of Mind
- •We keep your site running smoothly, so you don't have to think about it
- •Ongoing site monitoring to make sure everything's working
- •We fix technical issues as they come up. Broken links, display errors, downtime
- •Up to 3 small edits included each month. Photo swaps, text updates, hours changes, minor page tweaks
- •Need more than that? Additional simple edits start at $35; larger changes like adding new pages or team members are quoted based on scope
Prefer to skip the monthly plan? Edits are always available on request. Simple updates start at $35; larger changes are quoted based on scope.
Questions
Frequently Asked Questions
"This is a free conversation, not a commitment. Tell me about your business, and I'll walk you through what actually fits. No pressure at all."
